How to keep your car looking new: Expert solutions for Ottawa drivers

 

Ever wondered how to keep your car looking new? At Goldwing, we’re Ottawa’s leading authority on auto care solutions designed for preservation – helping you maintain your vehicle’s showroom shine for years. From advanced paint correction and protection films to ceramic coatings, window tint, and floor liners. Our services help to protect your vehicle’s finish from everyday wear and tear, harsh weather, or environmental factors like road salt, insect acids and tree saps.

This guide will explain some of the best products and practices to keep your vehicle looking brand new…

Why does keeping your car looking new matter?

Maintaining the pristine condition of your car is important for several reasons. First, the long term value of your vehicle. If you plan on selling or trading in your vehicle anytime, you’re probably looking to get the most money possible. The polished appearance reflects on you as a car owner. A maintained interior and exterior communicates positive things to any potential buyers, giving them confidence knowing minor issues like faded paint and scratches were addressed before having a chance to worsen.

Additionally, measures like ceramic coatings, or paint protection films shield your car from harsh environmental factors that cause damage, like UV rays, road salt, and debris by prolonging the finish and lifespan of your paint and bodywork. Beyond aesthetics, a well-kept car can boost your pride of ownership and make every drive more enjoyable.

  • Protects your investment
  • Prevents damage
  • Looking good

According to our experts, here’s how to keep your car looking new…

With over 30 years of dedicated auto care service in Ottawa, we’ve become experts on the best products and processes used to maintain a vehicle’s pristine finish. After buying or restoring a vehicle, most drivers become cautious, avoiding anything and everything that could mess up their car.

Paint Protection Film (PPF)

How to keep your car looking new? Start with paint protection film.
XPEL paint protection film being installed on a Ferrari at Goldwing Autocare in Ottawa.

In recent years, paint protection film or PPF, has grown in popularity. That’s because it works. Made from durable polyurethane, the film acts as a barrier between your paint and potential damage like stone chips and stains. Peter & Adam Gard, owners of Goldwing, both recommend XPEL films. Not just for the comprehensive warranty but for the self healing properties of the film, which removes light scuffs and scratches when exposed to heat.

The virtually invisible film protects painted surfaces by dispersing the impact energy of a strike and preventing the underlying paint from chipping, then developing rust.

Paint Correction

Paint correction is a transformative service that helps to keep your car looking new by eliminating imperfections that dull your paint’s finish. Over time, cars accumulate swirl marks, light scratches, water spots, and oxidation from continued use and exposure to environmental factors like UV, road debris, and harsh weather.

The process utilizes formulated compounds, polishes, and machines to carefully remove a thin layer of clear coat, restoring the smooth, reflective finish on the surface beneath. Not only does it revive a car’s original glossy appearance but also provides a smooth foundation for other protective treatments like ceramic coatings, which shield the paint from future damage.

Last month, a customer came to us after using a Scotch-Brite® pad to clean the front end of his vehicle. The scratches were ugly, but our team was prepared and got to work. After the service was done, the car looked like it just left the dealership.

By addressing and correcting imperfections, paint correction offers a long-lasting, showroom-quality shine, enhancing your aesthetic appeal and preserving your vehicle’s resale value.

Ceramic Coatings

Introducing ceramic coatings – a highly effective way to keep your car looking new. Coatings work by providing a durable, long-lasting layer of nano-ceramic protection over your paint. Once applied the coating chemically bonds with the surface of your paint, creating a hydrophobic barrier to repel water, dirt, and other contaminants like bird droppings, tree sap, and road salt.

Unlike traditional wax or sealants, ceramic coatings are far more resistant, offering protection against UV rays that fade paint over time and minor scratches caused by routine cleaning. Additionally, the glossy finish enhances the car’s appearance, giving it a deep, mirror-like shine that can last for several years with proper maintenance.

If you spend a lot of time cleaning your car on Sundays (or any day of the week) ceramic coatings are for you. The hydrophobic properties make washing a breeze. Water marks, pollen and bird droppings

Windshield Protection Film (WPF)

XPEL’s new line of windshield protection film is a game-changer for maintaining your vehicle’s pristine appearance. These advanced films act as an invisible shield, protecting your windshield from chips, cracks, and scratches caused by road debris, harsh weather, or everyday driving conditions.

By preserving the clarity and structural integrity of the windshield, the film prevents unsightly damage that can make your car look beat up and unloved.

Additionally, the film is designed to resist UV rays, helping reduce glare and protect the interior from sun damage. With XPEL’s windshield protection film, you can maintain your car’s like-new appearance while enhancing safety and durability.

Ceramic Window Tinting

Goldwing’s veteran installers will fit your vehicle’s windows with premium XPEL CS high-performance and XPEL XR ceramic tinting, complete with lifetime warranties.

First and foremost, window tinting can prevent up to 99 per cent of damaging UVA and UVB solar radiation from entering your vehicle. That will help preserve your vehicle’s interior from fading and cracking. More important, it’ll help preserve you — not just from the cancer-causing rays but from accidental injury.

Unprotected windows can shatter upon impact, showering drivers and passengers alike. Window tinting provides extra protection to occupants since most fragments remain adhered to the protective film.

“It also keeps your car cooler inside, because tinting blocks most of the infrared heat and the solar energy from the sun, thus reducing use of gas-guzzling air conditioning on those hot summer days”

Discuss UV protection, privacy, and heat reduction, tailored for Ottawa’s weather.

WeatherTech floor mats

Goldwing’s parts department will also ensure great deals on your WeatherTech mats, your truck’s next tonneau cover, or other parts and accessories.

“We’re a couple of different stores in one. It’s great for our customers because we are a one-stop shop. We built our business based on providing the most convenience possible for our customers.”

Showcase their perfect fit and superior protection for winter and summer.

Diamond Kote Rust prevention

A Diamond Kote Corrosion Protection Unit or (C.P.U.) is a wireless device that uses a vehicle’s electronic diagnostic system to protect itself against corrosion. It works by monitoring the flow of free electrons in the metal of the body, providing the right amount of current to stabilize the electrochemical corrosion process of the metal.

Other practical tips for maintaining your car’s condition,

Besides the products and processes listed above there are a few other pro tips that can help you to keep your car looking new.

  • Avoid drive-through car washes
  • use microfibre cloths

The Goldwing Autocare advantage

  • Mention Goldwing’s expertise, state-of-the-art facilities, and reputation for excellence.
  • Include specific trust signals like:
    • Over 30 years of experience in Ottawa.
    • XPEL Dealer Awards and other recognitions.
    • Testimonials or case studies showing customer satisfaction.

Cost Comparison with Dealerships

  • Highlight savings when choosing Goldwing over dealerships, with specific examples or an estimated percentage.

Frequently Asked Questions (FAQ),

Are these services necessary for new cars?

Yes, paint protection film is worth the money, especially when compared to the cost of a new paint job or when considering the potential losses in resale value of your vehicle. Easier cleaning, improved aesthetics, and peace of mind from having protection against rock chips, scuffs and scratches also make PPF a worth while investment.

What is the best thing to protect new car paint?

Yes, paint protection film is worth the money, especially when compared to the cost of a new paint job or when considering the potential losses in resale value of your vehicle. Easier cleaning, improved aesthetics, and peace of mind from having protection against rock chips, scuffs and scratches also make PPF a worth while investment.

How do I bring my car paint back to life?

Yes, paint protection film is worth the money, especially when compared to the cost of a new paint job or when considering the potential losses in resale value of your vehicle. Easier cleaning, improved aesthetics, and peace of mind from having protection against rock chips, scuffs and scratches also make PPF a worth while investment.

7. Call to Action (CTA)

  • End with a strong CTA encouraging customers to book consultations, visit the showroom, or contact for quotes.
  • Include buttons for quick access to “Get a Free Quote” or “Learn More About XPEL.”

It’s been a long, hard winter and, just like we all need a little sunshine and warmth to revitalize and refresh, our cars could use some TLC to carry us through spring, summer and fall.

That’s where Goldwing Autocare comes in. Like a spa for your car, Goldwing has the wheels and tires, the perks and products to give your drive that new-car look and feel — and preserve it. For 25 years, Goldwing has been Ottawa’s one-stop shop for wheels, tires, window tinting, paint protection film, accessories and more.

“A lot of people will buy or order their car in the spring, then come see us and assemble what they want done to protect it,”

says owner Peter Gard who, along with brother Adam, launched the business in 1994.

Whether it’s window tinting to protect yourself and your car’s interior, or paint protection film to prevent flying debris from scratching and chipping your car’s finish, Goldwing is the place for new-car protection and seasonal upgrades. 

Plus, there’s the esthetic value; window tinting not only protects yourself and your vehicle, it’s also one of the best ways to enhance the overall look of your vehicle.
Then there’s that paint job. Unprotected, it doesn’t take long for weathering, road debris and dust to exact their toll on what was once a flawless finish.

Goldwing is very proud to celebrate their 25th anniversary in 2019, marking a quarter-century as Ottawa’s new-car preservation authority.
Goldwing Autocare is located at 48 Colonnade Road. For more information or for pricing any of our services, email us.

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